Financially hard times
– or golden opportunity?
Many South Africans of all colours and creeds are feeling the pinch of the global economic downswing, and are actually losing the jobs that have been providing their financial security.
They have no choice but to start doing something on their own steam – but WHAT? And HOW? And can they AFFORD the “business opportunities” offered in the media and elsewhere? Should they RISK THEIR LIFE SAVINGS on “opportunities” offered via letters arriving in their mailboxes promising streams of money to be made, over a short period, without having to put in much effort or having any entrepreneurial experience or skills?

All projects in the photographs on this website
have been executed using Statements in Steel equipment
AFFORDABLE, SUSTAINABLE entrepreneurship is the answer for the South African economy – and for many victims of the massive job cuts taking place.
The Statements in Steel
structured business opportunity
offers a proven, affordable, sustainable, and lucrative new career that is within reach of the means and capabilities of many people currently living in fear of the future – and also presents a wonderful opportunity for already successful entrepreneurs to add another winning concept to their portfolio.
What it Entails
A look at metal objects used in a typical South African household gives a basic idea of just how big the demand for creative, functional and security metal work is:
Driveway gates and perimeter fencing; lean-to’s, shelters and sheds; clothes lines; patio furniture; decorative trellises for creepers; jungle gyms; garden arches and gazebos; decorative garden bridges, covers for swimming pool pumps and the like; hosepipe reel hangers; house numbers and decorative mailbox brackets; braai trolleys; support stands for rose bushes, burglar proofing and security doors; balustrades; staircases and balconies; indoor furniture; wine racks; head boards for beds; mirror frames; bookshelves; towel rails; plant hangers; stands for pot plants; coat hanger stands; kitchen pot hangers – the list is endless.
Many of the above are also in demand by businesses, in quantity, and/or in a less elaborate, functional format.
Bigger steel work firms also often contract out decorative steel work on a regular basis.
The problem:
There are many “back yard” metal workers in South Africa – some of them very competent craftsmen. However, although very good at what they do, they have never had any business training, do not know how to run a business, and have no idea how to market – so they struggle to make an impact in the market.
There is also a perception that they cannot produce really professional products; that they use inadequate, outdated equipment; and that as one-man operators they cannot be seriously considered for bigger projects.

How can this perception be changed? How can a small metal working concern become truly professional and be taken seriously in the market place?
Entrepreneurship, combined with professional equipment is the answer
Many would-be small business owners see entrepreneurship as a vague, mystic term, reserved for those with substantial capital, or who recklessly go for broke – which most of them end up being, because they
- lacked basic business knowledge, marketing skills and guidance when they started out;
- over-committed themselves regarding overheads such as premises and salaries;
- did not have expert training before starting out, and ongoing support while settling in.
Entrepreneurship has become the obvious choice in South Africa to enable many people not only to survive, but to prosper.
TheStatements in Steel business opportunity now brings successful entrepreneurship within the reach of anybody with a will to progress and to succeed, a commitment to hard work, handiness, and a practical approach to life and challenges.
The Statements in Steel concept
TheStatements in Steel business opportunity combines professional hand steel shaping equipment, exclusively designed and built for Body & Mind Foundation with realistic operational, marketing, sales and business training and support, to enable the Statements in Steel owner to provide decorative, functional and security metal working products and services efficiently and professionally, at highly competitive prices.
What products can be manufactured:
A Statements in Steel can manufacture all the products mentioned at the beginning of this document, and many more – the only limitation is your imagination.
You can also manufacture components for bigger metal working firms and hardware shops, like brackets, clamps, scrolls, baskets (onions) etc.
Capital Outlay
A Statements in Steel business opportunity, inclusive of all core equipment, training, documentation, support services (3 months), vehicle signboards and an exclusive license for a specific area requires an investment of only R98 000.
Here is a breakdown of the buying price:
| Equipment (including material used during practical training) | R74 000 |
| Training | R 9 000 |
| 3 months’ support | R 4 000 |
| Once-off licence fee | R 8 000 |
| Supplementary items (workbook; workshop manual; cd with design ideas & techniques and quoting system; cd with portfolio photos; dvd showing equipment operation; 2 x sets magnetic boards for vehicles; 4 x branded t-shirts; 2 x branded caps) |
R 3 000 |
TOTAL R98 000.00
NB 1: Body & Mind Foundation supplies you with a comprehensive list of supplementary equipment you will need to establish and run a professional steelwork business. Through experience we have learned that it does not work if we were to supply these additional pieces of equipment ourselves: We cannot supply it at a better price than you would pay if you sourced it yourself; and – most important – the guarantees are all “carry-in”. It would simply not be time efficient if you had to send us (from all over the country) the piece of equipment to be fixed or replaced; we had to take or send it to the supplier; and then eventually return it to you once it has been fixed or replaced.
If you have none of the supplementary equipment (like a welding machine, grinder, hammer drill etc), it would cost you around R20 000 to buy everything locally in your area.
NB 2: There are NO additional or annual fees payable after purchasing your Statements in Steel (the price also includes the once-off license fee to exclusively use the Statements in Steel name in your area).
NB 3: A concept business plan can be made available to approved buyers.
NB 4: If you do not need the total business opportunity and are only interested in the equipment and/or some of the services we offer; or can perhaps not afford the whole package in one go and want to add on as you go – we also have additional options available through which you can only buy a certain module or modules of the Statements in Steel concept and, if interested, add the others whenever you are ready. Go to Additional Options on the Main Menu.
Possible Income
(full Statements in Steel package)
If you work from home as a one-man operation, properly implementing what you have been taught, your core equipment is capable of comfortably generating a monthly income of R20 000+ (after an initial “settling in” period). – estimate based on employing one unskilled labourer.
This figure could comfortably be more than doubled by a dedicated two person team (estimate based on employing 2 unskilled labourers).
Note: The Statements in Steel equipment supplied by Body & Mind Foundation is capable of generating a very substantially higher monthly income than the figures indicated – it’s up to you!
Note: You should ideally have some bridging capital available for an introductory period (around R12 000, according to a realistic projection done for Body & Mind Foundation.
Why buy a Statements in Steel rather than another business?
- You need not employ skilled staff (with the accompanying hassles of UIF, PAYE, sick or maternity leave etc).
- The owner(s) are capable of operating ALL the equipment themselves – creating the option of an exclusively family-run business.
- You can operate a Statements in Steel professionally and profitably from your own home.
- No real down side: No work, no income – but not losing substantial money because of fixed overheads. (if you were partly financed by a bank, this commitment would obviously have to be met every month).
- Your Statements in Steel is only the beginning. You can expand it; combine it with other business activities; whatever you wish – it is YOUR business!
- Every Statements in Steel becomes something unique, reflecting the preferences/expertise of its owner(s) and the demands of the market around it.
- Credibility of your business is enhanced by being part of a national group, not just another small business.
- You get the exclusive right to operate a Statements in Steel in your area (negotiated before signing the contract).
- The personal satisfaction derived from creating beautiful, professional products can hardly be overestimated.
Interested and think you meet the criteria?
If you are seriously considering owning the only Statements in Steel in your area and have or can make the required funds available, contact
Marnus Roothman
079 634 1340
marnus@statementsinsteelsa.co.za
to arrange a personal interview
